本文是一篇英语语言学论文，本研究依次探讨三个研究问题：（1）中美语料库中三类语言资源的分布有何异同？（2）中美语料库中三类语言资源的分布建构了怎样的中美企业形象？（3）什么因素影响了中美能源企业建构不同的企业形象？
Chapter One Introduction
1.1 Research Background
At present,with the deepening of the awareness of sustainable development andenvironmental protection,many enterprises have gradually developed from the stageof pursuing growth and strength to that of pursuing long-term success,and havebegun to seek“evergreen foundation”,“sustainable operation”and“sustainabledevelopment”.Enterprises do not exist in isolation,nor can they develop in isolation.Therefore,in order to achieve“sustainable operation”,enterprises should not onlydeal well with internal relations,but also with external relations,including therelationship with consumers,countries,and society,especially with the naturalenvironment.Only in this way can enterprises be recognized and supported by thesociety and grow stronger.From a certain perspective,the process of“sustainableoperation”of enterprises is also the process of enterprises continuously fulfillingsocial responsibilities and achieving sustainable development with their own ability.In order to promote sustainable development,governments,businesses,andorganizations around the world have begun to develop sustainability reports(SR),which are an important means to reflect the process of sustainable development,evaluate sustainable development achievements,and promote sustainabledevelopment.
1.2 Research Objectives
From the perspective of PDA and based on the Systemic Functional Grammar(SFL),this study compares and analyzes the corporate images constructed in CSSRCand CSSRA,and probes into the factors behind the differences.It should be notedthat this study examines the self-shaping process of corporate image,and thecorporate image in this study refers to the social consciousness conveyed by thecompany to fulfill its responsibility for sustainable development.Specifically,thefollowing three research objectives will be realized in this research.
Firstly,describe and compare the distribution of various lexical resources in theChinese and American corpus.This requires the use of corpus software to retrieveand count those resources that realize transitivity system,mood and modality systemand thematic system in CSSRC and CSSRA,and then compare the statistical resultsof the two corpora.The distribution characteristics of these lexical resources canprovide an objective data base for subsequent analysis.
Secondly,interpret the experiential,interpersonal,and textual meta-functionsreflected in the above systems,summarize the characteristics of the imageconstructed by Chinese and American energy enterprises,and compare their similarities and differences.This is a step towards the macro-discourse meaning fromthe micro-linguistic level.
Chapter Two Literature review
2.1 Previous Studies on Corporate Image
This section will provide a review of relevant research on corporate image.Firstly,this study explains the definition and importance of corporate image,andthen summarizes the research on corporate image in different disciplines.
2.1.1 Definition and Significance of Corporate Image
Corporate image refers to the overall impression of an enterprise established bypeople through various signs(Li,2009).Those signs generally concern productcharacteristics,marketing strategies,personnel styles,etc.(Zeng,2016).It is anexternal manifestation of corporate spirit and culture and the overall perception feltby the public in the process of contact and interaction with the enterprise.Corporateimage is usually divided into self-shaped image and other-shaped image,with thedifference lying in the subject that shapes the corporate image.Self-shaped image isthe corporate image constructed by the executives and employees inside theenterprise through signs such as language,pictures and or specific behaviors of theenterprise,while other-shaped image is that constructed by individuals or groupsoutside the enterprise through various signs(Hu,2020).
In today’s highly
